What's your Earned Visibility Score?

If ChatGPT, Gemini or Perplexity can’t find you, your customers won’t either. Earned Visibility is our industry-leading approach to understanding how well you're performing when it comes to AI discoverability and beyond.

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Yours Sincerely is trusted by leading companies including:

Why Earned Visibility Matters

Search has changed

AI platforms are already recommending brands instead of Google.

Get ahead of the game

69% of brands don’t have an AI discoverability strategy -  meaning the field is wide open.

Old tactics don't work

Daily posting, content spam, and paid ads don’t work here -  Earned Visibility does.

Get your EV Score
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What is Earned Visibility?

Earned Visibility = how easy you are to find (and how hard to ignore) across four pillars:

  • Citations - do trusted sources actually reference you?
  • Personalisation - are you talking to the right people in the right way?
  • Consistency - are you saying the same across all of your touchpoints?
  • Technical - how easy your site is to read by AI tools and humans

EV Snapshot

A light-touch introduction to how visible and trusted your brand is in the age of AI

Free . (usually £149)

You'll get:

  • Your overall EV Score – a single view of your brand’s discoverability
  • Your EV Search Score – how often and your brand appears in AI and search responses
  • Your EV Trusted Domain Score – how credible your site and mentions look to AI models
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Full EV Audit

A full audit that analyses how, where and why your brand appears - and what to do about it

£2,499/one off

You'll get:

  • Everything in the EV Snapshot
  • EV Citation Score - showing how we'll you're cited across the media that matters
  • EV Backlink Score - to understand what your link profile looks like
  • EV Site Score - Reviewing how well your site is performing from a technical standpoint
  • EV Content Score - Exploring your content in relation to your target AI search terms and beyond
  • EV Expertise Score - Looking at how much of an expert AI sees you as
  • EV Trust Score - Delving into how well respected and reviewed you are
  • EV Knowledge Graph Score - What the 'facts' say about you online informing AI's view of you
  • A bespoke content plan based on real-world prompt data (actual AI/search queries)
  • Prioritised technical recommendations to improve site performance and discoverability
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EV Strategy Partnership

Our package combining insight, action and ongoing optimisation.

£1,499/month

You'll get

  • Everything in the EV Snapshot
  • Everything in the Full EV Audit
  • A 90-minute strategy session to interpret findings and shape next steps
  • PR recommendations for media engagement with the option for further support
  • A second full audit to measure progress - once every 60 days
  • Competitor insights to understand how others in your space are performing and what’s driving their visibility
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How to get your Earned Visibility Score

It's as simple as:

  1. Fill in your basic details below
  2. We do the hard work and review how you're doing across Chat GPT, Perplexity, Gemini, Google AI overview and more
  3. You get your Earned Visibility score. Done
Get your EV score

Get your Earned Visibility score now!

Frequently asked questions

What is an Earned Visibility Score?

Your Earned Visibility Score is an understanding of how discoverable your brand is in the age of AI search. It benchmarks you across our three pillars, looks at how you're currently performing and also how you're set up for discoverability going forwards. 

Why does Earned Visibility matter?

Because AI is already recommending brands instead of Google. If you’re not findable in AI-powered search, you’re missing out on customers who never even make it to your website.

How do you calculate my Earned Visibility Score?

We use a combination of tools and sources - looking at both your site, your competitors and how often you are appearing in queries across all key search AI tools. 

How long does it take?

Due to the fact that there is a fair bit of manual work involved, it could take a few days for us to get the score over to you.

Can anyone get an Earned Visibility score?

Our Earned Visibility score is designed for brands that already have a brand, site and (ideally) a social presence live.